If
I’ve been asked once, I’ve been asked a thousand times – “Jennifer, How
do you make money on Google?”. When I first started making money
online, no one really paid much attention to what I was doing (or they
thought it was a scam…or it wouldn’t work…etc, etc), but now that things
are really kickin’ for me and we have enjoyed a serious positive
life-style change, suddenly people want to know what I do, how it works,
and how they can make money on Google, too. So, I decided it is time
for this post to explain the basics of how I make money on Google for
free.
Below are “quick links” to the info on this page about how to make money on Google:
2 Main Ways To Make Money On Google
The Basic Concept
What You Must Have
How I Started Making Money on Google
What To Watch Out For
Where To Learn More About How To Make Money On Google
Summary
There are two main ways to make money on Google. One is free, the other is not.
If
you’ve ever done a search on Google you may have noticed two main parts
to page that is returned to you after you click “search”. Let’s take a
look at that page so I can show you what you’re looking at.
As I noted in the above picture of a Google search for the phrase
make money online,
there are two main/basic parts of a Google search result page (also
called the Google SERPs which stands for Search Engine Result Pages).
The Left Side
The
listings that are returned on the left side are the free side of a
Google search result page. These web pages (not webSITES, but web
PAGES) are returned in an order based on how relevant Google thinks they
are to a search that is requested.
The process of making your web
page more relevant to a search in Googles “eyes” is called Search
Engine Optimization (or SEO for short). The basics of SEO are fairly
simple and straight-forward to learn and to implement.
Keep in
mind that Google is an algorithm….a computer program…that runs on a
patented formula to rank pages in order of relevance based on what
Google thinks a web page is about. Your job when you optimize a page is
to help Google understand what your web page is about so Google can
rank you well in the search engine result pages.
If you consider
the fact that about 80% (or more) of the world uses Google to find
things online, you can bet that being in the top 5 places on the free
side (also called the “organic listings”) of Google can bring good
traffic to your web page. It has been reported that a web page with a
#1 listing in a Google search result will get 40% of the clicks for that
specific search.
Based on that, it is pretty amazing to think
that 80% or more of the WORLD that is looking for a certain something in
Google will click that #1 listing – and if it’s YOUR web page
there….well, that’s a really, really good thing =)
The Right Side
The
Right Side of a Google search result is paid advertising. These are
advertisers who deliberately create ads that will only show up when a
certain phrase is searched for on Google. These ads are charged each
time they are clicked. How much they are charged can range from 5 cents
all the way to $10 -$15 or even more. The amount is decided based on
the competition of the phrase being searched for (that phrase is also
called a “keyword” or a “keyword phrase”).
This type of
advertising on Google is called PPC (or Pay Per Click) and Google’s
program for this is called AdWords. PPC is a whole ‘nother can of worms
that I am not going to get into today.
What I want to talk about is how to make money on Google for FREE.
back to top
Here is the short version of how this all works – or at least as short as I can make it…lol.
The
majority of people who make money on Google for free are doing
something called “affiliate marketing”. Affiliate marketing is similar
to a “real job” in the sales industry where you are paid a commission
when you sell something for a company.
Being an “affiliate” for an
online company like Amazon.com is completely free to do. There are
HUNDREDS, if not THOUSANDS of companies that will allow you to be an
affiliate for them for absolutely no cost.
Once you sign up to
become an affiliate with a company online, you will be given special
links that you put on your web page. These links are coded so that is
someone clicks those links, the users activity is tracked and if a sale
is made, the commission goes to you.
Commission amounts can be anywhere from 4% of the purchase price all the way to 75% or more
(the higher commissions are usually for things like ebooks – digital
products). People buy all kinds of things online – and each year their
online spending increases. Believe it or not, I have actually sold gas
grills, furniture, and other things online as an affiliate.
In
order to be an affiliate and make money on Google for free, you will
need to use sites that allow you to make free web pages. There are many
sites like that out there on the internet. Just always make sure that
the site you want to use allows “affiliate links” so you don’t break any
terms of service.
So that’s the short of it – you make a free web
page, put your free affiliate link on it along with some great content
(a good article….not a sales pitch), then – repeat and make another.
The concept is simple, but people tend to really complicate it.
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